I started Elegantees 7 years ago. At the time I didn't see myself making toddler girls clothing, let alone becoming a mother. After I got pregnant with our little Eden, everything started to change and she changed me. I think about fashion from a new perspective - dressing as practical as possible because I'm a busy mom who still wants to look put together. For Eden, it's about letting her sweetness shine in age-appropriate style.

Meet my little delight; my mini-me. Her middle name is Eden, and that's what we'll call her here. She inspired my husband and I to design toddler girls clothing together, and we're so excited about it!  We'd appreciate if you follow @eden_by_elegantees on Instagram and share about it.


I cannot tell you how pumped I am about the launch of Eden by Elegantees! My husband Izzy and I have been wanting to create the brand for years, but a lot of work goes into a brand and we put it on hold. Then one time Izzy went shopping and brought home a bag of adorable dresses for our baby girl. They were cute, and on clearance, so the look on his face was "You're proud of me, right?" But I felt so uneasy in my conscience. The brands of those clothing items are heavily rumored for sweatshops and slavery. I hate human trafficking and didn’t want to buy anything for our daughter that could have been made by someone else’s little daughter in exploited conditions. The very next day, I woke up with much fire in my belly to get Eden into motion.

July 05, 2017 by Katie Martinez